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Formoonsa Disc

About the project

Packaging

Following our collaboration with KiraKira, we designed the packaging for Taiwan’s first menstrual disc, Formoonsa Disc. Using figure-ground reversal inspired by Rubin’s Vase, the design creates dual imagery between the female form and a chalice, alongside two confident women, expressing self-empowerment and freedom of choice in menstrual care.

Client
凱娜小棉條兒俱樂部
Year
2022
Category
Packaging
Scope of work
Design, art direction

Credits

Creative Director
Ryan Hong
Designer
Lun Huang
Project Manager
Lily Wang
Photographer
HSU HSU