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Mindset Film
About the project
Branding
Mindset Film is a creative production team focused on visual storytelling. Built on the idea “Create what the heart sets on,” the identity transforms heartbeats, people, and ideas into an M-shaped mark, subtly embedding a heart and creative flow. The design balances professionalism and warmth through structured typography and soft curves, extending into flexible patterns. Business cards evolve into digital formats and stickers suited for on-set use.
- Client
- Mindset Film 心向影業
- Year
- 2023
- Category
- Branding
- Scope of work
- Design, art direction
Credits
- Creative Director
- Ryan Hong
- Designer
- Uqiao
- Project Manager
- Chiayu Wu
- Photographer
- HSU HSU