Spring Plum Gift Box Design & Planning

Inspired by premium large plums from Greenbox, we enlarged the fruit form and highlighted its pointed tip, paired with a rosy gradient to modernize traditional plum imagery. When stacked, the boxes form a continuous plum pattern like a puzzle, creating a sense of abundance. Soft neutral tones, tactile typography, and leaf-shaped labels distinguish variants, while the project spans design, copywriting, photography, and web development.